You need to be selective, and you don’t want to waste anybody’s time. It’s your job to pick relevant guests and sponsors to approach though, don’t send your kit out to anybody and hope for the best. Telling the reader what your show's about, who it's for, and the genre /category it falls in to makes it easier for them to decide if they’ll be a good fit. What Your Podcast Is About & Who it's For ![]() If you’re not the one actually hosting the podcast, you still need to add in some information about who they’ll be talking to on the show. It’s also useful to include your contact information, just in case they want to get in touch with you. It doesn’t need to be a detailed biography, a paragraph will do the job. It’s your show after all, and you’re the one they’ll be working with. Whilst your podcast itself should be the star of your media kit, it’s also important to include a little bit about you. With more than 40,000 members, MatchMaker.fm is the largest online community connecting podcasters & guests. So you need to be strategic and communicate the essentials below as concisely as possible.īook Your Next Podcast Guest the Easy Way If you present them with reams and reams of text, your kit may end up in the virtual bin. Readers have short attention spans these days. ![]() Remember that sponsorships are a mutual thing, so it’s important to tell them how working with you will benefit them, and vice versa. It's then about negotiating terms to form a partnership. ![]() Again, if you can hit them with some impressive download numbers, they’ll be more likely to take you seriously. Like with journalists and guests, media kits can play a key role in building relationships with potential sponsors. The bottom line is if you can impress potential guests, they’ll be more likely to want to take part. It’s a good idea to list all your accolades too. Essentially, your kit acts as a showcase for your work, it’ll tell them everything they need to know, like download numbers, traffic, and outreach figures. Podcast media kits are also helpful for booking guests. We’ll go into more detail about what you should include in your kit later on. Which means you're more likely to be featured or get a reply. Not only will it look more professional than just listing links in an email, but it’s also much easier and quicker for the journalist to digest. They've become the standard currency in this part of the podcast industry. If you want to let journalists or local media outlets know about your podcast, a media kit is essential. And typically, media kits are intended to perform three main functions: 1. It's meant to entice readers in and show them what your unique platform has to offer. Think of your media kit as a "shop window" for your podcast. What's the Purpose of a Podcast Media Kit? If you’re not sure why you need to make one, or what you should include, we’ve outlined everything you need to know (plus an example) in this article. Yes, putting a media kit together takes some time. We’re talking download numbers, social outreach figures, advertising details, and more. Not only does a podcast media kit give the reader context, but it also communicates everything they need to know about your show. If you haven’t made one for your show, and you’re struggling to get bigger-name guests to say "yes" to your pitches, it's a strategy worth trying. It puts a face to the physical threats experienced by many in our schools and society-at-large, while also revealing a large and lively community of people working hard to meet their needs while challenging the prejudice and trauma that comes with being labeled “smart” in the 21st century.Podcast media kits are very helpful when it comes booking guests and securing sponsorships. ![]() :: link ::ĭefying popular myths that assume most gifted people are wealthy, white, and will do fine on their own, THE G WORD reveals the economic, cultural, and gender diversity of our nation’s gifted and talented population at every stage of life, highlighting their educational challenges, social isolation, deep emotional sensitivities, and complex, neurodiverse brains. See an updated listing of press & podcasts. October 23-27, 2023 - G/T/N Awareness Week #3 :: link ::ĭirector/Producer Marc Smolowitz has been featured on many podcasts and the film has already captured the attention of many media outlets. Thanks for helping us tell the story of THE G WORD!īelow you will find text, images, videos, sample social media posts and more, to help you spread the word about our documentary film THE G WORD, now in post-production.
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